A woman with long dark hair wearing a blue sleeveless top sitting at a table with a laptop, smartphone on a stand, and headphones, smiling at the camera in a modern living room with a brown couch, green plants, and decorative shelves.

A little bit

about me

Hi, I'm Cheree

I'm a content producer, video creator and presenter with a decade of experience creating stories that capture attention and connect with audiences.

From producing breaking news to creating social-first brand campaigns, I've built my career around one thing: bringing stories to life in a way that people genuinely want to watch.

After graduating with a Bachelor of Communication in 2017, I joined the New Zealand Herald as a Multimedia Sports Reporter before moving into the video team, where I launched and led the Herald's digital-first news show, NZH Focus.

For three years, I independently produced and presented the Focus Morning Bulletin, and under my leadership, the weekday show grew to more than 1 million weekly views across the NZ Herald website, YouTube, Facebook and Instagram.

Throughout my journalism career, I've covered some of New Zealand's biggest stories and international events, including the Rugby World Cup, Paris Olympic Games, America's Cup, the Covid-19 pandemic, Cyclone Gabrielle and the Wellington Parliament protest.

A woman in black clothing standing in front of a fountain with the Eiffel Tower in the background, during a recording setup with camera equipment and lighting.
A female news anchor is being filmed at a news station, sitting at a news desk with computer monitors and news graphics on screens behind her. The camera is positioned in front of her, capturing her from the waist up.
Nighttime scene outside a stadium with a man and woman being interviewed on camera. The stadium has a large, illuminated curved roof with banners related to the Rugby World Cup France 2023. Several people are visible in the background walking around or standing near the stadium.

Those experiences taught me how to find the story, ask the right questions, work under pressure and, most importantly, create content that makes people stop and pay attention.

Today, I bring that same editorial mindset into my work with brands and businesses. I’m a producer, videographer, content creator and storyteller, working across everything from social media content and reels to commercial campaigns, ad creatives and corporate video.

Based in Auckland, I work with brands, agencies and businesses across New Zealand, bringing a mix of journalistic storytelling, creative production and on-camera experience to every project.

I love to bring out the human story behind a brand and create content that feels authentic, engaging and genuinely worth watching.

After all, good content isn't just about making something look good. It's about finding the story that makes people care.

Worked with…

Master Electricians logo with a check mark in a square box
Blue circular icon with a white 3D-style number 2 in the center.
Red lowercase letter 'a' on a black background.
The word 'KIWI' in white capital letters on a green background.
A medical symbol consisting of a copper-colored cross at the top, surrounded by four arrow shapes pointing inward, forming a diamond shape.
Logo of a blue circle with stylized star-like lines and the word 'Meridian' written below.
Logo for Fidlays New Zealand in green and black text.
Black and white line drawing of a human brain with labels for different parts
A logo with the text 'AERA' in bold, white letters on a black background, featuring a stylized white triangular shape above.
Close-up of the cover of the book "The Vivid Promise" by Nolan & Vada.
A close-up of a text logo with the letters 'NZME' in bold font.
Noel Leeming logo with the words 'noel leeming' in gray and 'commercial' in red.